Most major search engines have a concrete system in place for assigning ranks of importance to web articles. The first step always is analyzing the content and determining its relevance through the presence and density of one or more “keywords” in the content. This is where SEO writing is the main weapon. While writing articles for SEO, writers keep in mind the important keywords and use them intelligently and seamlessly to produce articles which are high on search engine relevance.
For good SEO, articles also have to be clearly understandable, simple and informative. Too much or too little information is contrary to article relevance. After publication on the web, articles take time to get noticed and indexed by search engines, and SEO measures also take time to convert into palpable, fruitful results. For this very reason, it is very important to use the right content for the purpose. For readers too, a well-written article means an incentive to come back for more information.
Therefore, with respect to SEO, writing intelligently and keeping things simple is the key. Articles with good SEO attract more search engine traffic, which is the perfect way to get web content noticed and open doors to new possibilities.